This is the first volume that covers the use of qualitative research methods in mass media research. Theoretical insights are incorporated from discourse analysis, ethnography and reception theory.
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Language English ● Format PDF ● Pages 288 ● ISBN 9780203409800 ● Editor Nicholas W. Jankowski & Klaus Bruhn Jensen ● Publisher Taylor and Francis ● Published 2002 ● Downloadable 6 times ● Currency EUR ● ID 2290370 ● Copy protection Adobe DRM
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