Auteur: Category Pirates

To read this ‘mini-book, ‘ as well as our entire archive of writing on Category Design, subscribe to Category Pirates here: categorypirates.substack.com Have you ever met someone who’s been drafted i …

This book is for a very small percentage of business people. You see, most people in business are not trying to use Category Design to create a new category that changes the future and generates expo …

The typical annual strategy planning process is like enduring a taser to the genitals for two whole months. No one enjoys it.

• Most CEOs hate it. Many CEOs have a very strong opinion on stra …

<p>To read this ‘mini-book, ‘ as well as our entire archive of writing on Category Design, subscribe to Category Pirates here: categorypirates.substack.com</p><p>You just might not …

<p>To read this ‘mini-book, ‘ as well as our entire archive of writing on Category Design, subscribe to Category Pirates here: categorypirates.substack.com</p><p>Reframe the Problem …

<p><b></b><br></p><p>To read this ‘mini-book, ‘ as well as our entire archive of writing on Category Design, subscribe to Category Pirates here: categorypirates.su …

<p>To read this ‘mini-book, ‘ as well as our entire archive of writing on Category Design, subscribe to Category Pirates here: categorypirates.substack.com</p><p>Anyone can apply ca …

To read this ‘mini-book, ‘ as well as our entire archive of writing on Category Design, subscribe to Category Pirates here: categorypirates.substack.com Who you are, to others and to yourself, is bas …

To read this ‘mini-book, ‘ as well as our entire archive of writing on Category Design, subscribe to Category Pirates here: categorypirates.substack.com We all need somebody to help us understand our …

To read this ‘mini-book, ‘ as well as our entire archive of writing on Category Design, subscribe to Category Pirates here: https://www.categorypirates.news/subscribe Too much pursuit can turn admira …

To read this ‘mini-book, ‘ as well as our entire archive of writing on Category Design, subscribe to Category Pirates here: categorypirates.substack.com As a Category Designer, you’re responsible for …

To read this ‘mini-book, ‘ as well as our entire archive of writing on Category Design, subscribe to Category Pirates here: categorypirates.substack.com It’s important to allow your filters to contra …

To read this ‘mini-book, ‘ as well as our entire archive of writing on Category Design, subscribe to Category Pirates here: categorypirates.substack.com We all make a decision, whether we know it or …