Auteur: India) Chakrabarti Satyajit (Institute of Engineering and Management

This book provides guidelines for the pragmatic integration of new marketing tools and business strategies for managers, researchers and students to implement innovative strategies in various industr …

This book provides guidelines for the pragmatic integration of new marketing tools and business strategies for managers, researchers and students to implement innovative strategies in various industr …

Embracing sustainable management practices is important for businesses and commercial organizations wishing to responsibly contribute to the socioeconomic development of societies and communities. Th …

Embracing sustainable management practices is important for businesses and commercial organizations wishing to responsibly contribute to the socioeconomic development of societies and communities. Th …

This book takes a practical approach to human resource management (HRM), providing practising managers, researchers, and students with a framework for developing and implementing human-centred HR str …

This book takes a practical approach to human resource management (HRM), providing practising managers, researchers, and students with a framework for developing and implementing human-centred HR str …