This book is the fourth book in the Essential series following Layout Essentials, Typography Essentials, and Packaging Essentials. It outlines and demonstrates basic logo and branding design guidelines and rules through 100 principles including the elements of a successful graphic identity, identity programs and brand identity, and all the various strategies and elements involved.
Over de auteur
Curt Wozniak is a copywriter with People Design, a 25-person firm based in Grand Rapids, MI that helps leaders transform their businesses through Brand Experience Design. http://www.peopledesign.com
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Taal Engels ● Formaat EPUB ● Pagina’s 208 ● ISBN 9781610580687 ● Bestandsgrootte 41.2 MB ● Uitgeverij Rockport Publishers ● Stad Beverly ● Land US ● Gepubliceerd 2010 ● Downloadbare 24 maanden ● Valuta EUR ● ID 5940046 ● Kopieerbeveiliging Adobe DRM
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