Persuasive people generate real value for their companies by turning ideas into action. But persuasion isn’t easy: It takes practice, patience, and psychological savvy. That’s where this new volume comes in–by enabling you to:
· Build your credibility
· Adapt your pitch to your audience
· Win your listeners’ minds and hearts
· Overcome resistance to your proposals
· Leverage the forces that move people to embrace new ideas
€9.99
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Language English ● Format PDF ● Pages 91 ● ISBN 9781422163856 ● File size 0.6 MB ● Publisher Harvard Business Review Press ● Published 2008 ● Downloadable 24 months ● Currency EUR ● ID 5344961 ● Copy protection Adobe DRM
Requires a DRM capable ebook reader
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