Autor: Allan Kimmel

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2 Ebooki wg Allan Kimmel

Allan Kimmel & Allan J Kimmel: Psychological Foundations of Marketing
This is the only textbook to provide an applied, critical introduction to the role of psychology in marketing, branding and consumer behavior. Ideally suited for both students and professionals, the …
EPUB
Angielski
DRM
€51.36
Allan Kimmel & Allan J Kimmel: Psychological Foundations of Marketing
This is the only textbook to provide an applied, critical introduction to the role of psychology in marketing, branding and consumer behavior. Ideally suited for both students and professionals, the …
PDF
Angielski
DRM
€51.32