Arch G. Woodside is Professor of Marketing, Boston College. He is the Editor in Chief, Journal of Business Research. His research appears in marketing, psychology, tourism, and hospitality journals. His i10-index is 175 ins 2014 according to Google Scholar; his h index = 48. He is a Member and Fellow of the American Psychological Association, Association of Psychological Science, Royal Society of Canada, International Academy for the Study of Tourism, Society for Marketing Advances, and the Global Academy of Innovation and Knowledge. He is the Founder of the International Academy of Culture, Tourism and Hospitality Research. His work appears in Annals of Tourism Research, Tourism Management, Journal of Travel Research, Journal of Marketing, Journal of Consumer Psychology, Journal of Marketing Research, International Journal of Research in Marketing, Journal of Retailing, and 46 additional scholarly journals. He is the author, co-author, and co-editor of 50 books, 350 journal articles, and 220 book chapters. In 2013 he received an honorary doctorate degree from the University of Montreal. His Ph.D. in Business Administration is from Penn State, 1968.
38 Ebooki wg Arch G. Woodside
Arch G. Woodside: The Complexity Turn
This book takes the reader beyond net effects and main and interaction effects thinking and methods. Complexity theory includes the tenet that recipes are more important than ingredients—any one ante …
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€128.39
Arch G. Woodside: Organizational Culture, Business-to-Business Relationships, and Interfirm Networks
This volume provides in-depth understanding about business-to-business (B2B) and organizational relationships. Studies included identify real-life relationship paradoxes and explain how firms manage …
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€147.92
Arch G. Woodside: Tourism Sensemaking
Accurate and useful assessment of tourism market opportunities, network behavior, and tourism destination management performance requires solid foundations in performance evaluation theory as well as …
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€113.24
Arch G. Woodside: Market-Driven Thinking
Market-Driven Thinking provides a useful mental model and tools for learning about how executives and customers think within marketplace contexts. When the need to learn about how executives and cust …
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€83.21
Arch G. Woodside: Market-Driven Thinking
Market-Driven Thinking provides a useful mental model and tools for learning about how executives and customers think within marketplace contexts. When the need to learn about how executives and cust …
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DRM
€83.22
Roger Baxter & Arch G. Woodside: Interfirm Business-to-Business Networks
Nearly all business-to-business firms interact and have contractual relationships with upstream, downstream and parallel operating enterprises. How firms design and implement these relationships effe …
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Angielski
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€154.93
Mark S. Glynn & Arch G. Woodside: Business-to-Business Marketing Management
This book provides knowledge and skill-building training exercises in managing marketing decisions in business-to-business (B2B) contexts. The topic coverage is broad and deep. The intent is for the …
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€144.57
Kenneth F. Hyde & Chris Ryan: Field Guide to Case Study Research in Tourism, Hospitality and Leisure
This field guide provides methods and studies on how-to-do case study research in natural settings. A truly international guide, this text is ideal for those studying and conducting case study resear …
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€137.91
Gerald E. Smith: Visionary Pricing
"Visionary Pricing" is dedicated to Dan Nimer, pioneer of pricing and price management. The volume features leading edge thinking from today’s preeminent pricing thought leaders from North …
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€126.85
Eunju Ko & Arch G. Woodside: Luxury Fashion and Culture
"Luxury Fashion and Culture" focuses on the study of how humans use high quality, highly pleasurable, and frequently rare products, services, and experiences to distinguish to themselves an …
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€127.89
Roger Baxter & Arch G. Woodside: Deep Knowledge of B2B Relationships Within and Across Borders
Relationships of individual and groups among three-plus firms represent the cornerstone concept in business-to-business (B2B) contexts. The three-plus firms include manufacturer-supplier to manufactu …
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€155.02
Metin Kozak & Arch G. Woodside: Tourists’ Perceptions and Assessments
The volume advances theory on hospitality meanings from both conscious and unconscious processing of stimuli (sights, actions, consequences). It explains how seemingly trivial experiences can have bi …
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€126.10
Arch G. Woodside: Field Guide to Case Study Research in Business-to-Business Marketing and Purchasing
This accessible field guide covers practical steps and contributes to behavioral theory by reporting intricate details on the strategies implemented by business-to-business firms within an inter-firm …
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€123.48
Metin Kozak & Arch G. Woodside: Tourists’ Behaviors and Evaluations
The authors propose that complexity theory holds great promise in improving understanding of guests’ evaluations of their service experiences. Volume 9 provides answers to the following and additiona …
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€124.51
Mohammed Quaddus & Arch G. Woodside: Sustaining Competitive Advantage via Business Intelligence, Knowledge Management, and System Dynamics
Volume 22 includes two main chapters in both Part A and B. It appears in two parts because all chapters offer great depth in coverage of core issues senior executives must address for long-term survi …
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€174.59
Antonia Correia & Alan Fyall: Marketing Places and Spaces
Marketing Places and Spaces’ covers a broad range of issues that hospitality and tourism executives will benefit from addressing, but frequently forget to do so. To provide an indication of the broad …
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€128.87
Suresh C. Sood & Arch G. Woodside: Storytelling-Case Archetype Decoding and Assignment Manual (SCADAM)
Storytelling-Case Archetype Decoding and Assignment Manual (SCADAM) reviews cultural and tourism/hospitality applications of Carl Jung’s work on archetypes in shaping behavior and unconscious/conscio …
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€112.96
Mohammed Quaddus & Arch G. Woodside: E-Services Adoption
This volume serves to recognize the uniqueness of the moment; the number of new users of e-services worldwide will double during 2015-2018 (moving from 2 billion users mostly living in the developed …
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€164.74
Arch G. (Boston College, USA) Woodside: Case Study Research
Case Study Research: Core Skills in Using 15 Genres examines the processes involved in conducting case research in a number of genres including participant observation, fuzzy set social science, syst …
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€83.96
Mohammed Quaddus & Arch G. Woodside: Sustaining Competitive Advantage via Business Intelligence, Knowledge Management, and System Dynamics
The first chapter in this book examines the relationships between absorptive capacity and effective knowledge management through the analysis of quantitative data drawn from managers and employees in …
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€174.59
Mohammed Quaddus & Arch G. Woodside: E-Services Adoption
Volume 23B includes two chapters covering problems and implementations of solutions in e-services adoption processes in developing nations. The first documents the unequal access and ICT usage, which …
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€172.88
Arch G. Woodside: Making Tough Decisions Well and Badly
Where do brilliant executive wisdom and actions come from? Making Tough Decisions Well and Badly (MTDWB) assesses the literature that examines executives’ conscious and non-conscious actions in decis …
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€112.74
Arch G. Woodside: Improving the Marriage of Modeling and Theory for Accurate Forecasts of Outcomes
This volume in the series has big objectives: describe the bad science practices now in use in most studies in business-to-business marketing strategy and describe a true paradigm shift to good scien …
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€138.93
Arch G. (Boston College, Chestnut Hill, USA) Woodside: Bad to Good
For decades, scholars have bemoaned the low relevancy and impact of most research in the leading journals in business, management, and marketing. The majority of the research that gets published, per …
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€51.24
Arch G. Woodside: Trade Tales
To clarify their own thinking, gain confirmation, and plan, customers tell stories about their interactions with sales and service associates. These stories are told often via blog sites, social-medi …
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€124.46
Alain Decrop & Arch G. Woodside: Consumer Behavior in Tourism and Hospitality Research
This portrait of contemporary tourists proposes that these travelers create consumption audio-portraits and self-explanations (identity constructions) through their purchases and use of travel-relate …
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Angielski
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€106.54
Arch G. Woodside: Improving the Marriage of Modeling and Theory for Accurate Forecasts of Outcomes
This volume in the series has big objectives: describe the bad science practices now in use in most studies in business-to-business marketing strategy and describe a true paradigm shift to good scien …
EPUB
Angielski
DRM
€139.53
Arch G. Woodside: Trade Tales
To clarify their own thinking, gain confirmation, and plan, customers tell stories about their interactions with sales and service associates. These stories are told often via blog sites, social-medi …
EPUB
Angielski
DRM
€124.69
Alain Decrop & Arch G. Woodside: Consumer Behavior in Tourism and Hospitality Research
This portrait of contemporary tourists proposes that these travelers create consumption audio-portraits and self-explanations (identity constructions) through their purchases and use of travel-relate …
EPUB
Angielski
DRM
€106.27
Houcine Akrout & Karine Raies: New Insights on Trust in Business-to-Business Relationships
Trust plays a crucial role in all societies, particularly within the Business-to-Business context where inter-firm relationships, impelled by globalization and the extended enterprise, require a much …
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Angielski
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€95.78
Houcine Akrout & Karine Raies: New Insights on Trust in Business-to-Business Relationships
Trust plays a crucial role in all societies, particularly within the Business-to-Business context where inter-firm relationships, impelled by globalization and the extended enterprise, require a much …
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Angielski
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€96.66
Michael Gibbert & Francesca Golfetto: Creating and Managing Superior Customer Value
"Superior Customer Value" (SCV) advances theory and offers new tools useful for measuring value dimensions and strength. Achieving highly useful sense making about the value concept and val …
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€101.21
Mark S. Glynn & Arch G. Woodside: Business-to-Business Brand Management
Providing broad and deep coverage, this volume focuses on sensemaking, decisions, actions, and evaluating outcomes relating to managing business-to-business brands including both product and service …
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€142.22
Arch G. Woodside: Advances in Culture, Tourism and Hospitality Research
This volume provides useful answers to the following questions: how do tourists go about seeking high novelty and yet return to the same destination year-after-year? How do some firms in the same ind …
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€98.86
Carol M. Megehee & Alfred Ogle: Perspectives on Cross-Cultural, Ethnographic, Brand Image, Storytelling, Unconscious Needs, and Hospitality Guest Research
Volume 3 examines how research tools affect theory advances in culture and tourism research. Using visual narrative art to explicate unconscious thinking that shapes trip plans and visits, building t …
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€118.27
Arch G. Woodside: Tourism-Marketing Performance Metrics and Usefulness Auditing of Destination Websites
This volume provides specific answers to hard questions about how to create valid metrics to measure the effectiveness of tourism advertising and the usefulness of destination marketing websites. An …
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€106.22
Arch G. Woodside: Accurate Case Outcome Modeling
This volume advocates accurate case outcome prediction that does not rely on symmetric modeling. To that end, it provides theory construction and testing applications in several sub-disciplines of bu …
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€96.29
