2 Ebooki wg Australia) McDonald Heath (Swinburne University of Technology
Kostas Alexandris & Daniel Funk: Consumer Behaviour in Sport and Events
Consumer Behaviour in Sport and Events emphasises the role of consumer behaviour in sport marketing. Given the social, economic, and environmental benefits of sport events, the challenge for marketer …
EPUB
DRM
€64.34
Kostas Alexandris & Daniel Funk: Consumer Behaviour in Sport and Events
Consumer Behaviour in Sport and Events emphasises the role of consumer behaviour in sport marketing. Given the social, economic, and environmental benefits of sport events, the challenge for marketer …
PDF
DRM
€64.00
