Mark Burgess is co-founder and president of Blue Focus Marketing®, a brand consultancy that builds brands from the inside out. He is co-author of the revolutionary bestseller, The Social Employee. Mark is a renowned global speaker and delivered a TED Talk on “The Rise of the Social Employee.”Mark is an adjunct marketing professor at the Rutgers University Master of Business & Science degree program. And he teaches MBA and executive education courses at Rutgers Business School. Mark was published in the inaugural edition of Rutgers Business Review: “Shaping the Future: The New Social Ecosystem.” He teaches online marketing courses at e Cornell and UCLA and has designed online marketing and digital certificate programs for leading universities.Mark began his career as an adman on Madison Avenue at Mc Cann. He has held senior roles in marketing and digital strategy at AT&T and Pw C. Mark was a recipient of two Effie Awards for global marketing effectiveness.Mark is a two-time course author for Linked In Learning, including Integrated Marketing Strategies, that is generating thousands of course completions. He was a contributor to the Wharton Future of Advertising 2020 project.As an expert trainer for The American Marketing Association, Mark delivered industry-leading content marketing and integrated marketing workshops to hundreds of marketers. Mark earned an Executive MBA from Fairleigh Dickinson University, and a BA from the University of Pittsburgh. He completed marketing certificates at Dartmouth College and Duke University. Twitter: @mnburgess
4 Ebooki wg Cheryl Burgess
Cheryl Burgess & Mark Burgess: Social Employee: How Great Companies Make Social Media Work
Build a successful SOCIAL BUSINESS by empowering the SOCIAL EMPLOYEEIncludes success stories from IBM, AT&T, Dell, Cisco, Southwest Airlines, Adobe, Domo, and Acxiom"Great brands have always sta …
EPUB
Angielski
DRM
€25.49
Cheryl Burgess & Mark Burgess: The New Marketing
In our hyper-connected world that is changing at warp speed, marketers recognize the need to shift from traditional marketing methods to a new way that can help them better navigate the unpredictable …
PDF
Angielski
DRM
€47.99
Cheryl Burgess & Mark Burgess: The New Marketing
In our hyper-connected world that is changing at warp speed, marketers recognize the need to shift from traditional marketing methods to a new way that can help them better navigate the unpredictable …
EPUB
Angielski
DRM
€48.99
Cheryl Burgess & Mark Burgess: The New Marketing
In our hyper-connected world that is changing at warp speed, marketers recognize the need to shift from traditional marketing methods to a new way that can help them better navigate the unpredictable …
EPUB
Angielski
DRM
€47.99