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Christina Holtz-Bacha 
Die (Massen-)Medien im Wahlkampf [PDF ebook] 
Die Bundestagswahl 2017

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Pokrywa Christina Holtz-Bacha: Die (Massen-)Medien im Wahlkampf (PDF)

Die Beiträge dieses Bandes analysieren die verschiedenen Mittel der Kampagnenkommunikation sowie die Berichterstattung der Medien im Bundestagswahlkampf 2017. Sie widmen sich den neuen Formen der Kampagnenorganisation und Stimmenwerbung, wie sie durch Internet und soziale Netzwerke möglich geworden sind. In der Fortschreibung früherer Untersuchungen dokumentieren sie zudem langfristige Trends in der Wahlwerbung sowie in der Zeitungs- und Fernsehberichterstattung über die Kampagne. 

€39.99
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Spis treści

Podschuweit & Rössler: Wahlkampf in der Vertrauenskrise?.-  Haßler,   Kruschinski & Jürgens: Vernetzte Kampagne: Die Verbindung von Offline- und Online-Wahlkampf im Wahljahr 2017.-  Halle: Die Online-Kampagnen im Bundestagswahlkampf 2017.- Pfaffenberger   Adrian: Social Bots im Wahlkampf.- Zeh   Schulz: Angela Merkel und der Schulzzug in den Fernsehnachrichten.- Leidecker-Sandmann & Wilke: Die Presseberichterstattung zur Bundestagswahl 2017 im Langzeitvergleich.- Holtz-Bacha: Die Berichterstattung über Umfragen im Wahlkampf.- Holtz-Bacha & Lessinger: Super, aber leider völlig ohne Inhalt. Wahlwerbung 2017.- Geise et al.: Analysen und Bewertungen von Wahlwerbung in der Medienberichterstattung.- Quandt & Tapper: Eine dialoganalytische Untersuchung des TV-Duells im Wahlkampf 2017.


 

O autorze

Dr. Christina Holtz-Bacha ist Professorin für Kommunikationswissenschaft an der Friedrich-Alexander-Universität Erlangen-Nürnberg.
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Język Niemiecki ● Format PDF ● Strony 341 ● ISBN 9783658248246 ● Rozmiar pliku 10.7 MB ● Redaktor Christina Holtz-Bacha ● Wydawca Springer Fachmedien Wiesbaden ● Miasto Wiesbaden ● Kraj DE ● Opublikowany 2019 ● Do pobrania 24 miesięcy ● Waluta EUR ● ID 6888609 ● Ochrona przed kopiowaniem Społeczny DRM

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