2 Ebooki wg India) Sharma Dr Anukrati (University of Kota
Azizul (Tourism Consultants Network, Tourism Society, London, UK.) Hassan & Professor Juan Ignacio (University of Jaen, Spain) Pulido-Fernandez: Sustainable Destination Branding and Marketing : Strategies for Tourism Development
Destination branding and marketing form the backbone of tourism industry growth, but it is increasingly important that the strategies employed consider and promote sustainable solutions. This book pr …
PDF
Angielski
DRM
€127.45
Dr Jeetesh (Senior Lecturer, Taylor’s University, Malaysia) Kumar & Priyakrushna (Senior Research Fellow, Garden City University, India) Mohanty: Festival and Event Tourism : Building Resilience and Promoting Sustainability
Festivals and events vary from small, neighbourhood celebrations through to mega gatherings, and both can be attractive to tourists. They come with their own unique challenges and opportunities howev …
PDF
Angielski
DRM
€121.23