First came fire, the wheel, and penicillin…and then, according to Dylan Jones, a compulsive album collector, music journalist, and multi award-winning men’s magazine editor, the next great invention to bless the human race was the i Pod, Apple’s groundbreaking mp3 player. Small, sleek, and sexy, but with the capacity to hold up to ten thousand songs, the i Pod has stunned music lovers and gadget enthusiasts around the world. It has delighted indie-rock college kids and elderly jazz fans, classical musical buffs and teenage hip-hop hustlers, almost no technology has so seamlessly crossed the great divide. In i Pod, Therefore I Am, Jones tells the story of his own entree into this exponentially growing cult, taking the reader on a hilariously candid journey through his lifelong addiction to all genres of music, however unfashionable. Along the way, he gives a tantalizing behind-the-scenes look at the genesis of the i Pod, from its original conception by Steve Jobs, the man who famously reinvented Apple Computer, to the landmark design of Jonathan Ive, the innovative designer who has become a legend in his own time. Behind it all, we get an insight into the way that the i Pod has radically transformed the way we approach music, listen to music, and possess music-turning all of us into curators. Appendices containing Jones’s top playlists and his expert tips on getting the most out of your i Pod make this love song to the i Pod as practical as it is entertaining.
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