Paul Copley, Ph D, is Senior Lecturer in Marketing and Programme Leader for the MSc Strategic Marketing programmes in the Newcastle Business School, Northumbria University, Newcastle. He served as an adviser to small firms and held management positions in marketing in a number of large firms. He has published articles in journals such as The Marketing Review, Marketing Intelligence and Planning, Industry and Higher Education and the Journal of Travel and Tourism Marketing as well as in business magazines and conference proceedings.
9 Ebooki wg Paul Copley
Paul Copley: Marketing Communications Management
Praise for the first edition: ‘An excellent text for exploring marketing communications in the 21st century.’ – Ann Torres, Lecturer in Marketing, National University of Ireland, Galway …
EPUB
Angielski
DRM
€82.99
Paul Copley: Marketing Communications Management
Marketing Communications Management: concepts and theories, cases and practice makes critical reflections on the prime issues in integrated marketing communications and is designed to encourage the r …
EPUB
Angielski
DRM
€88.39
Paul Copley: Marketing Communications Management
Marketing Communications Management: concepts and theories, cases and practice makes critical reflections on the prime issues in integrated marketing communications and is designed to encourage the r …
PDF
Angielski
DRM
€88.78
Paul Copley: Marketing Communications Management
Praise for the first edition: 'An excellent text for exploring marketing communications in the 21st century.’ – Ann Torres, Lecturer in Marketing, National University of Ireland, Galway 'First rate a …
PDF
Angielski
DRM
€76.23
Chris Heath: Denby & District III
This latest edition in the Denby & District series opens up in its own unique and in depth style. It begins with a chronicle of the area dating from Medieval times to the 18th century. Most of the do …
PDF
Angielski
DRM
€5.14
Chris Heath: Denby & District III
This latest edition in the Denby & District series opens up in its own unique and in depth style. It begins with a chronicle of the area dating from Medieval times to the 18th century. Most of the do …
EPUB
Angielski
DRM
€5.15
Paul Copley: Essentials of Accounting for Governmental and Not-For-Profit Organizations ISE
The focus of Copley’s Essentials of Accounting for Governmental and Not-for-Profit Organizations, 14th edition is on the preparation of external financial statements which is a challenge for governme …
EPUB
Angielski
DRM
€51.58
Paul Copley: Ebook: Essentials of Accounting for Governmental and Not-for-Profit Organizations
Copley’s Essentials of Accounting for Governmental and Not-for-Profit Organizations, 12e is best suited for those professors whose objective is to provide more concise coverage than what is available …
PDF
Angielski
DRM
€39.62
Paul Copley: Essentials of Accounting for Governmental and Not-for-Profit Organizations ISE
The focus of Copley’s Essentials of Accounting for Governmental and Not-for-Profit Organizations, 15th edition is on the preparation of external financial statements which is a challenge for governme …
EPUB
Angielski
DRM
€46.55
