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Charles H. Green
Trust-Based Selling (PB) [PDF ebook]
Using Customer Focus and Collaboration to Build Long-Term Relationships

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Capa do Charles H. Green: Trust-Based Selling (PB) (PDF)

Sales based on trust are uniquely powerful. Learn from Charles Green, co-author of the bestseller The Trusted Advisor how to deserve and, therefore, earn a buyer’s trust.Buyers prefer to buy from people they trust. However, salespeople are often mistrusted. Trust-Based Selling shows how trust between buyer and seller is created and explains how both sides benefit from it. Heavy with practical examples and suggestions, the book reveals why trust goes hand-in-hand with profit; how trust differentiates you from other sellers; and how to create trust in negotiations, closings, and when answering the six toughest sales questions. Trust-Based Selling is a must for anyone in sales, is especially invaluable for sellers of complex, intangible services.

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Língua Inglês ● Formato PDF ● Páginas 288 ● ISBN 9780071502160 ● Editora McGraw-Hill Education ● Publicado 2005 ● Carregável 6 vezes ● Moeda EUR ● ID 2253007 ● Proteção contra cópia Adobe DRM

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