Autor: Daniel Raposo

Daniel Raposo is a communication designer, design researcher and Professor at the Polytechnic Institute of Castelo Branco, Portugal, working mainly, in the visual corporate identity area. He gained a PhD in Design in 2012, a Master”s in Design, Materials and Product Management in 2005, and a degree in Communication Design in 2002. He is the editor-in-chief of Convergences – Journal of Research and Teaching Arts. He has published numerous book chapters including “Perceptive and Ergonomics Concerns in Corporate Visual Identity” (2012); “Communication Efficiency and Inclusiveness in Corporate Visual Identity” (2016); and “Clarifying the Concept of Corporate Identity from a Collective Vision to Cultural Interface” (2018).