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Ernst Obermaier
Marketing + Werbung + PR [PDF ebook]

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Capa do Ernst Obermaier: Marketing + Werbung + PR (PDF)

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Mit diesem Marketingkonzept, das ein erfahrener Marketingleiter praxisnah und verständlich erklärt, gelingt es auch dem Nichtfachmann sein Budget werbewirksam und erfolgreich einzusetzen. Zahlreiche Praxistipps und Checklisten zu Marketing, Verkaufsförderung, Werbung und PR machen dieses Werk zu einem unschätzbaren Ideen-Pool für alle Existenzgründer und Gewerbetreibenden.

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Sobre o autor

Ernst Obermaier arbeitete als Marketing- und Werbeleiter und unterrichtete viele Jahre an der Berufsakademie in Ravensburg. Er leitete zahlreiche Unternehmerseminare zu den Themen Marketing und Verkauf bei Handwerker-Innungen und Einzelhandelsverbänden. Mit dieser Anleitung möchte er seine über Jahrzehnte gewonnenen Marketing-Erfahrungen weitergeben.

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Língua Alemão ● Formato PDF ● ISBN 9783734993930 ● Tamanho do arquivo 1.1 MB ● Editora Gmeiner-Verlag ● Cidade Meßkirch ● País DE ● Publicado 2015 ● Edição 1 ● Carregável 24 meses ● Moeda EUR ● ID 4533264 ● Proteção contra cópia sem

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