This volume constitutes the refereed proceedings of the Third International Conference on HCI in Business, Government and Organizations, HCIBGO 2016, held as part of the 18th International Conference on Human-Computer Interaction, HCII 2016, which took place in Toronto, Canada, in July 2016. HCII 2016 received a total of 4354 submissions, of which 1287 papers were accepted for publication after a careful reviewing process. The 53 papers presented in this volume are organized in topical sections named: social media for business; electronic, mobile and ubiquitous commerce; business analytics and visualization; branding, marketing and consumer behavior; and digital innovation.
Compre este e-book e ganhe mais 1 GRÁTIS!
Língua Inglês ● Formato PDF ● ISBN 9783319393964 ● Editor Fiona Fui-Hoon Nah & Chuan-Hoo Tan ● Editora Springer International Publishing ● Publicado 2016 ● Carregável 3 vezes ● Moeda EUR ● ID 6646782 ● Proteção contra cópia Adobe DRM
Requer um leitor de ebook capaz de DRM