Guy Masterman 
Sponsorship: For a Return on Investment [PDF ebook] 

Apoio

Sponsorship is both a critical communications tool for sponsors as well as a fundamental revenue stream for rights owners. Market leaders use sponsorship widely and arguably more successfully than any other communications tool to achieve competitive advantage whilst events of all sizes depend on sponsorship just to exist. As the importance of sponsorship has increased the demands of it have risen too. Now sponsors seek measurable return on their investment.
Sponsorship: For a R...

leia mais
€231.88
Métodos de Pagamento
Compre este e-book e ganhe mais 1 GRÁTIS!
Formato PDF ● Páginas 280 ● ISBN 9781136365119 ● Editora Taylor and Francis ● Publicado 2012 ● Carregável 6 vezes ● Moeda EUR ● ID 2480296 ● Proteção contra cópia Adobe DRM
Requer um leitor de ebook capaz de DRM

Mais ebooks do mesmo autor(es) / Editor

28.440 Ebooks nesta categoria