Herbert A. Henzler & Michael Mirow 
Perspektiven der Strategischen Unternehmensführung [PDF ebook] 
Theorien – Konzepte – Anwendungen

First Published in 1998. This book examines the transferability of Japanese organizational practices to Japanese owned industrial transplants in the United States, and demonstrates that relations of …

Kiss & Sell: Writing for Advertising discusses different subjects and media, from print and broadcast to interactive media, as well as tactics and strategies employed by copywriters. Commentary, exam …

Climate change has intensified in recent decades, which has affected crop production as well as facilitated the emergence of new diseases and insect pests, causing serious threats to agriculture. Far …

‘A Blueprint for Better Banking’ takes a fresh look at the financial crisis. It sets out to answer specifically what the mistakes were that banks made and how this could have been avoided. What is un …

The third in the readers series Resources for the Knowledge-Based Economy, Knowledge Management Tools analyzes the use of knowledge management tools in the past, present and future. It helps managers …

Managing Knowledge-Based Initiatives from Pilot to Enterprise Deployment shows practitioners how to take their successful knowledge management pilot programs and to successfully expand them throughou …

Are you overworked, unappreciated and under-resourced? This book understands you, and provides years and years of User Support experience packed into one volume. The ”How To” book that every IT dep …

Super series are a set of workbooks to accompany the flexible learning programme specifically designed and developed by the Institute of Leadership & Management (ILM) to support their Level 3 Certifi …

Raise your organization”s productivity and morale with the proper EAPs!The development of employee assistance programs (EAPs) was one of the 20th century”s most important workplace innovations. Eme …

Relationship marketing is one of the most challenging marketing concepts of the decade. In a five-year ”fly on the wall” case study, Halinen explores the relationship between a Helsinki advertising …