Heribert Meffert 
Marketing [PDF ebook] 
Einfuhrung in die Absatzpolitik mit Fallstudie VW-Golf

In the relentless world of sales, where targets loom large and rejection can be a constant companion, the toll on your mind is often underestimated. This book is a transformative resource in the chal …

Leadership and future-of-work expert Erik Korsvik Ostergaard’s new book explores Futures Thinking and Strategic Foresight. It shows how these important processes can be used inside of organizations t …

This inspiring book contains a series of "in conversations" with important personalities, change-makers, thought leaders and global influencers about the central theme of the climate crisis …

Managing Sustainability is a comprehensive guide to governing, leading, and managing a successful sustainability-focused business. Being a socially and environmentally responsible business is a …

Books like this which bubble over with the fruits of many people experience and insight add new layers of meaning to (the concept if sustainable development) deepening our understanding of what for m …

Whilst China’s growing economy is widely regarded as being responsible for severe environmental degradation and a high reliance on energy from fossil fuels, China is emerging as a potential leader in …

A guide to implementing and operating a practical reliability program using carefully designed experiments to provide information quickly, efficiently and cost effectively. It emphasizes real world s …

This book brings together current knowledge of terrestrial C sequestration in Central Asia. The themes treated include: biophysical environments, water resources, sustainable agriculture, soil degrad …

In both the developed world and the third world public enterprise has come to assume considerable importance in the structure and development of national economies. Originally published in 1984, this …