Autor: J. George Frederick

Noted gourmet and seafood authority presents more than 400 recipes covering chowders (mussel chowder, oyster chowder, etc.), clams (stuffed clams, soft shell clams Newburg, etc.), flounder (cebiche, …

Visitors to the Pennsylvania Dutch country in Pennsylvania are usually delighted with the unique food tradition that survives there among the hills and small, well-tended farms. Ultimately based on t …

: A Story of Advertising’s Coming of Age If you had to start over, could you revolutionize your industry from an entry position? Here’s a story of one who did just that… A delightful fiction about …

This book collects together pieces by significant figures in American advertising, including George L. Dyer, who at the time of his death left almost no other written record of his point of view. The …

This book collects together pieces by significant figures in American advertising, including George L. Dyer, who at the time of his death left almost no other written record of his point of view. The …

SKIP HOW TO WRITE AD COPY THAT WORKS Masters of Marketing Secrets: A Course in Classic Copywriting by J. GEORGE FREDERICK President of the Business Bourse; Formerly Managing Editor of “Printer’s Ink, …