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Julia Hilgers-Sekowsky
Kooperationen zwischen Museen [PDF ebook]
Hemmnisse in der Zusammenarbeit und ihre Überwindung

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Capa do Julia Hilgers-Sekowsky: Kooperationen zwischen Museen (PDF)

Die aktive Ausrichtung auf kooperative, zwischenbetriebliche Beziehungen nimmt eine wichtige Rolle in der strategischen Arbeit von Kulturbetrieben, insbesondere von Museen, ein. Für eine erfolgreiche zwischenbetriebliche Zusammenarbeit unter Beachtung aktueller kulturpolitischer, demographischer und besucherbezogener Entwicklungen müssen jedoch häufig zunächst Barrieren zwischen den Partnern überwunden werden. Julia Hilgers-Sekowsky zeigt, wie die Identifikation von Kooperationshemmnissen gelingen und das gewonnene Wissen zur aktiven Gestaltung von horizontalen Kooperationen genutzt werden kann.

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Sobre o autor

Julia Hilgers-Sekowsky (Dr. rer. pol.) lehrt Marketing-Management an der Internationalen Hochschule Bad Honnef (IUBH) – Duales Studium in Düsseldorf.

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Língua Alemão ● Formato PDF ● Páginas 332 ● ISBN 9783839430736 ● Tamanho do arquivo 2.3 MB ● Editora transcript Verlag ● Publicado 2015 ● Edição 1 ● Carregável 24 meses ● Moeda EUR ● ID 4582098 ● Proteção contra cópia DRM social

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