When high-energy identical twin sisters take their passion and purpose to the next level, the result is an undeniable vibe! Since 2002, Marnie and Rena Schwartz have positively influenced countless numbers of children and their families through their inclusive and non-competitive dance school, teaching invaluable life and leadership lessons as well as dance. Overcoming family and business challenges, and with vulnerability and openheartedness, these visionary entrepreneurs demonstrate how they turned their dreams into reality. Emphasizing celebrations and learning, they highlight effective strategies and challenge and enrich readers’ views about personal, business, product, and author branding. At the end of each chapter, they ask thought-provoking questions to encourage goal setting and the re-evaluation of mindsets and actions. As a free bonus gift, readers can download and print the EMPOWER YOUR Vi BE JOURNAL to enhance their transformative journey. In everything they say and do, these inspiring leaders share how to move forward in life and business in a fulfilling way, illuminating the path to a brighter future. Get ready to EMPOWER YOUR Vi BE.
FEATURES:
- A transformational self-help book.
- Ideas about passion and purpose, happiness and joy.
- Insights for readers about personal, business, product, and author BRANDING.
- Motivation and inspiration to encourage positive change.
- A focus on identity, names, being twins, uniqueness, and embracing difference.
- A behind-the-scenes look at the operations of an established business.
- Important messages about respect, inclusion, leadership, confidence, perseverance, and optimism.
- Effective coping strategies to better face and overcome obstacles in life and business.
- Strategies and information about grief and mourning.
- Acknowledging mental health and wellness and the need to access support when necessary.
- A discussion of work-life balance and how to make it work.
- Appreciating family history and the role models in one’s life.
- The value of celebrations and lifelong learning.
- An example of how to invent and market a product.
- The sharing of the authors’ writing and publishing process with pros and cons about different types of publishing as well as important information about ‘scam’ publishers.
- Thought-provoking ‘Questions to ask yourself’ at the end of each chapter.
- A free bonus gift of a downloadable EMPOWER YOUR Vi BE JOURNAL.
Tabela de Conteúdo
CONTENTS
Foreword
Introduction
PART I: GROWING YOUR BRAND
CHAPTER 1: Retaining Individuality
CHAPTER 2: Dancing Through Life
CHAPTER 3: Creating Our Vi BE
CHAPTER 4: Developing More Coping Strategies
CHAPTER 5: Appreciating Your Family History and Role Models
CHAPTER 6: Embracing Mental Health and Wellness
PART II: BUILDING YOUR BUSINESS BRAND
CHAPTER 7: Clarifying Your Philosophy
CHAPTER 8: Viewing the Behind-the-Scenes Operations
CHAPTER 9: Exploring Branding Strategies
CHAPTER 10: Developing Leadership and Creating a Dedicated Team
PART III: EXPANDING YOUR BRAND
CHAPTER 11: Persevering Through a Pandemic
CHAPTER 12: Inventing and Marketing-Building a Brand for a Product
CHAPTER 13: Building Your Author Brand
Final Thoughts
Notes
Acknowledgments
About the Authors
Let’s Vi BE Together
To access the EMPOWER YOUR Vi BE JOURNAL
Sobre o autor
With contributions and Foreword by Dr. Susan Schwartz, Susan is a former educator (teacher, principal, consultant, and teacher educator at York University and OISE/University of Toronto), and currently a consultant, editor, and self-publisher helping others, including her daughters, achieve their dreams of becoming authors. Susan also offers coaching support for employment and the interview process. As author and co-author of professional books for teachers since 1987, her current work (with co-author Mindy Pollishuke), ‘Creating the Dynamic Classroom, 5 Must-Haves for Teachers, 4th Edition’), is a series of 5 paperbacks/ebooks available on Amazon, and includes accompanying Free Resources on their website accessed with a password for each book.