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Siegfried Schumann
Repräsentative Umfrage [PDF ebook]
Praxisorientierte Einführung in empirische Methoden und statistische Analyseverfahren

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Capa do Siegfried Schumann: Repräsentative Umfrage (PDF)

Das Buch bietet eine Einführung in die Techniken und Vorgehensweisen der Umfrageforschung – einschließlich grundlegender statistischer Auswertungsverfahren. Es setzt keine besonderen Vorkenntnisse voraus. Großer Wert wurde auf eine klare und einfache Ausdrucksweise gelegt (ohne Abstriche beim Inhalt). Die Kapitel zu Konfidenzintervallen für Mittelwerte und zum Chi Quadrat-Test sind so angelegt, dass an ihrem Beispiel die allgemeine Argumentation bei der Berechnung von Konfidenzintervallen und bei Signifikanztests verständlich werden sollte.
Das Buch wendet sich an alle potentiellen Konsumenten und auch Produzenten von Umfrageergebnissen, also beispielsweise Studierende der Politologie, Soziologie, Pädagogik, Psychologie usw., an Journalisten, Kommentatoren sowie an alle Auftraggeber von Umfragen, die sich in der Planungsphase ihres Projekts befinden.

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Língua Alemão ● Formato PDF ● Páginas 309 ● ISBN 9783486710083 ● Tamanho do arquivo 2.4 MB ● Editora De Gruyter ● Cidade Berlin/München/Boston ● Publicado 2011 ● Edição 5 ● Carregável 24 meses ● Moeda EUR ● ID 8698961 ● Proteção contra cópia Adobe DRM

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