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Tatiana Dornelas de Oliveira Mendes
O Horizonte das Born Globals [EPUB ebook]
o estado da arte à luz das teorias de internacionalização

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Capa do Tatiana Dornelas de Oliveira Mendes: O Horizonte das Born Globals (ePUB)

Esta tese aborda a internacionalização de startups, com foco nas ‘born globals’, explorando suas características, estratégias e desafios à luz das teorias de internacionalização. Utilizando uma análise bibliométrica com dados de bases como Web of Science, Scopus e SPELL, a pesquisa mapeia a evolução dos estudos sobre o tema de 2000 a 2023, identificando tópicos predominantes, redes de coautoria e lacunas, especialmente em pesquisas brasileiras. A investigação propõe um framework para a internacionalização de startups e destaca o papel da tecnologia e da digitalização no processo.

€8.49

Sobre o autor

Tatiana é Doutora em Administração com ênfase em Estratégia Organizacional e Governança Corporativa pela Unigranrio e Mestre pela UFJF. Especialista em Gestão Empresarial (FGV), Gestão em Saúde, Acreditação e Auditoria (UFJF) e Business Intelligence (Descomplica). Graduada em Administração pelas Faculdades Vianna Junior, com certificação FGV, atua como professora no ensino superior, integrando sólida formação acadêmica e vasta experiência em gestão organizacional.

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Língua Português ● Formato EPUB ● Páginas 152 ● ISBN 9786527046370 ● Tamanho do arquivo 3.8 MB ● Editora Editora Dialética ● Cidade Belo Horizonte ● País BR ● Publicado 2024 ● Carregável 24 meses ● Moeda EUR ● ID 10005570 ● Proteção contra cópia Adobe DRM

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