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Thomas Bieger & Dodo zu Knyphausen-Aufse
Innovative Geschäftsmodelle [PDF ebook]

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Capa do Thomas Bieger & Dodo zu Knyphausen-Aufse: Innovative Geschäftsmodelle (PDF)

Hochkarätige Autoren aus Forschung und Praxis beschreiben in dem Band ein neues, branchenübergreifendes Dimensionierungsraster für Geschäftsmodelle (Geschäftsmodellontologie). Damit liefern sie einen ganzheitlichen Ansatz für die Innovation von Geschäftsmodellen. Aufbauend auf einer Einführung in die konzeptionellen Grundlagen, werden die verschiedenen Gestaltungsfelder von Geschäftsmodellen vorgestellt, im Fallstudienkapitel werden schließlich das Zusammenspiel der Gestaltungsdimensionen und die Dynamik von Geschäftsmodellinnovationen illustriert.

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Língua Alemão ● Formato PDF ● ISBN 9783642180682 ● Editor Thomas Bieger & Dodo zu Knyphausen-Aufse ● Editora Springer Berlin Heidelberg ● Publicado 2011 ● Carregável 6 vezes ● Moeda EUR ● ID 2172409 ● Proteção contra cópia Adobe DRM

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