Catalog > Social Sciences > Economy > Rajeev Batra & Punam Anand Keller: Leveraging Consumer Psychology for Effective Health Communications: The Obesity Challenge (PDF)

Rajeev Batra & Punam Anand Keller
Leveraging Consumer Psychology for Effective Health Communications: The Obesity Challenge [PDF ebook]
The Obesity Challenge

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Cover of Rajeev Batra & Punam Anand Keller: Leveraging Consumer Psychology for Effective Health Communications: The Obesity Challenge (PDF)

This timely book brings together some of the most higly respected scholars and practitioners in the consumer psychology and health communication fields to analyze how the latest research can be effectively applied to the critical public health issue of obesity.

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Language English ● Format PDF ● Pages 406 ● ISBN 9781317466161 ● Publisher Taylor and Francis ● Published 2015 ● Downloadable 3 times ● Currency EUR ● ID 4424700 ● Copy protection Adobe DRM

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