Ebook > Social Sciences > General > Ralph Beliveau & Erika Engstrom: Gramsci and Media Literacy (ePUB)

Ralph Beliveau & Erika Engstrom
Gramsci and Media Literacy [EPUB ebook]
Critically Thinking about TV and the Movies

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Cover of Ralph Beliveau & Erika Engstrom: Gramsci and Media Literacy (ePUB)

Gramsci and Media Literacy: Critically Thinking about TV and the Movies offers a series of contemporary media analyses that use Antonio Gramsci’s theory of hegemony to explore how dominant ideologies in media delivery, historical storytelling, and gender in today’s mass media environment become the commonsense viewpoints that maintain power structures in civil society. Through a media literacy approach, case studies of ideological delivery through television and film illustrate why Gramscian media theory serves as a valuable tool for revealing the many ways hegemonic thought operates in the media sphere and in everyday life, and they offer hope for counterhegemonic understandings.

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Language English ● Format EPUB ● ISBN 9781793619860 ● Publisher Lexington Books ● Published 2021 ● Downloadable 3 times ● Currency EUR ● ID 7830500 ● Copy protection Adobe DRM

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