Author: Richard P. Bagozzi

Support

3 Ebooks by Richard P. Bagozzi

Richard P. Bagozzi & José Antonio Rosa: Marketing-Management
Bagozzi u.a. zielen darauf ab, die Lücke zu schließen zwischen der Wissenschaft vom Marketing – Marketing-Forschung, Konsumentenpsychologie, Volkswirtschaftslehre, Operations Research, strategisches …
PDF
German
DRM
€364.95
Richard P. Bagozzi & Luiz Moutinho: Routledge Companion to Marketing Research
This single-volume reference provides an alternative to traditional marketing research methods handbooks, focusing entirely on the new and innovative methods and technologies that are transforming ma …
PDF
English
DRM
€54.01
Richard P. Bagozzi & Luiz Moutinho: Routledge Companion to Marketing Research
This single-volume reference provides an alternative to traditional marketing research methods handbooks, focusing entirely on the new and innovative methods and technologies that are transforming ma …
EPUB
English
DRM
€53.81