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AAVV 
La dirección de empresas ante los retos del siglo XXI [PDF ebook] 
Homenaje al profesor Juan José Renau Piqueras

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Copertina de AAVV: La dirección de empresas ante los retos del siglo XXI (PDF)

Además de ser un homenaje a la memoria de Juan José Renau Piqueras, esta obra es un libro de lectura recomendable para complementar manuales sobre dirección de empresas y para actualizar el conocimiento en este campo del saber. Realizado por un destacado grupo de profesores de distintas universidades españolas, el libro aborda diferentes problemáticas que por su relevancia y actualidad interesan tanto a los estudiantes de grado y postgrado como a los profesionales de la dirección Así, en esta obra, cobran importancia temas relacionados con la competitividad, la estrategia empresarial, la globalización económica y la internacionalización de las empresas, la capacidad de innovación, el espíritu emprendedor, la gestión de la información y del conocimiento, las habilidades directivas, la relación con los clientes, la responsabilidad social corporativa, etc.

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Limba Spaniolă ● Format PDF ● Pagini 728 ● ISBN 9788437084732 ● Mărime fișier 11.4 MB ● Editura Publicacions de la Universitat de València ● Oraș Valencia ● Țară ES ● Publicat 2011 ● Ediție 1 ● Descărcabil 24 luni ● Valută EUR ● ID 8204184 ● Protecție împotriva copiilor Adobe DRM
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