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Anita Berres & Hans-Jorg Bullinger
E-Business – Handbuch für Entscheider [PDF ebook]
Praxiserfahrungen, Strategien, Handlungsempfehlungen

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Copertina de Anita Berres & Hans-Jorg Bullinger: E-Business - Handbuch für Entscheider (PDF)

Die modernen Informations- und Kommunikationstechnologien sind heute in allen Unternehmensbereichen präsent. Wer es versteht, die Möglichkeiten des E-Business effizient zu nutzen und in die Unternehmensstrategie zu integrieren, wird auch auf umkämpften Märkten erfolgreich sein. Dieses Praxishandbuch wendet sich an Fach- und Führungskräfte. Es soll helfen, die Potenziale neuer Technologien zu erkennen und diese gezielt einzusetzen. Das Handbuch beschreibt hierfür Konzepte, gibt Empfehlungen und veranschaulicht beides durch zahlreiche Beispiele aus der Praxis verschiedener Unternehmen.

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Limba Germana ● Format PDF ● ISBN 9783642561481 ● Editor Anita Berres & Hans-Jorg Bullinger ● Editura Springer Berlin Heidelberg ● Publicat 2011 ● Descărcabil 3 ori ● Valută EUR ● ID 6326872 ● Protecție împotriva copiilor Adobe DRM

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