‘Marketing Strategy’ is your comprehensive guide to navigating the dynamic world of modern marketing. This book offers a practical, insightful approach, packed with real-world applications and case studies across diverse industries.
Dive deep into essential topics:
Foundations: Master market research, product development, branding, sales, and customer retention.
Strategic Analysis: Explore in-depth case studies showcasing successful marketing strategies across various sectors.
Evaluation Tools: Learn to assess the effectiveness of content marketing, SEO, PPC, social media, and traditional advertising channels.
Targeted Approaches: Discover how to tailor strategies for specific roles and industries, from textile sales to commercial banking.
Contemporary Trends: Stay ahead of the curve with insights into the latest marketing trends and tactics.
Social Media Mastery: Harness the power of social media platforms for effective campaign design and execution.
Budgeting: Develop realistic marketing budgets for businesses of all sizes, from e-commerce startups to non-profits.
Industry-Specific Strategies: Gain specialized knowledge in marketing for healthcare, real estate, hospitality, and education.
Whether you’re a seasoned marketer or just starting out, ‘Marketing Strategy’ provides the knowledge and tools you need to succeed in today’s competitive landscape.
Despre autor
I am bestselling author. I have proven technical skills (Google certifications) to deliver insightful books with ten years of business experience. I have written and published 400 books as per Goodreads record.
ORCID: https://orcid.org/0009-0004-8629-830X
[email protected]
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