Naresh K. Malhotra, PhD, is senior fellow, CIBER and Regents” Professor Emeritus, Scheller College of Business, Georgia Institute of Technology. A marketing legend, he also received the Academy of Marketing Science CUTCO/Vector Distinguished Marketing Educator Award, Best Professor in Marketing Management by Asia Best B-School among others. Dr. Malhotra is also an ordained minister of the Gospel, a member and Deacon, First Baptist Church, Atlanta, and President of Global Evangelistic Ministries, Inc.
4 Ebooks de Can Uslay
Jagdish Sheth & Can Uslay: The Global Rule of Three
**Finalist for the 2022 Leonard L. Berry Marketing Book Award from the American Marketing Association, which recognizes the top marketing books annually** In our increasingly digital, mobile, an …
PDF
Engleză
€32.09
Atul Parvatiyar & Jagdish N. Sheth: Marketing Theory
Presents a comprehensive and up-to-date account of the evolution and underlying rationale of marketing theories Marketing is a dynamic discipline, subject to evolutionary changes over time. Over the …
EPUB
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DRM
€46.16
