Vision and Values in Design Management explores the value of design as a key strategic resource that can be utilized in the pursuit of securing a competitive advantage within highly complex and emergent markets.
Throughout the book, David Hands offers contributions from key thinkers and practitioners drawn from both industry and academia to provide an essential guide to the development, key issues and future directions of design management.
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Format PDF ● Pagini 200 ● ISBN 9782940439300 ● Editura Bloomsbury Publishing ● Publicat 2009 ● Descărcabil 3 ori ● Valută EUR ● ID 4997652 ● Protecție împotriva copiilor Adobe DRM
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