Ebook > Științe sociale > Economie > Gupta Suraksha Gupta & Melewar T C Melewar: Strategic International Marketing (PDF)

Gupta Suraksha Gupta & Melewar T C Melewar
Strategic International Marketing [PDF ebook]
An Advanced Perspective

Ajutor

Copertina de Gupta Suraksha Gupta & Melewar T C Melewar: Strategic International Marketing (PDF)

Strategic International Marketing collates the most recent ideas, trends and original research in the theory and practice of global marketing strategy and tactics. Straightforward language and illustrative case studies feature throughout this text from the leading thinkers in the international marketing field.

€80.05

Cumpărați această carte electronică și primiți încă 1 GRATUIT!

Limba Engleză ● Format PDF ● Pagini 336 ● ISBN 9780230356641 ● Editura Macmillan Education UK ● Publicat 2017 ● Descărcabil 3 ori ● Valută EUR ● ID 6789982 ● Protecție împotriva copiilor Adobe DRM

Necesită un cititor de ebook capabil de DRM

Mai multe cărți electronice de la același autor (i) / Editor

Suraksha Gupta T C Melewar T. C. Melewar Gupta Suraksha Gupta Melewar T. C. Melewar

251.969 Ebooks din această categorie

Copertina de Gerard J. Brandon: Real Business Secrets: Bootstrapping a Multi National Business Empire: Leaders Are Made, Not Born

Gerard J. Brandon: Real Business Secrets: Bootstrapping a Multi National Business Empire: Leaders Are Made, Not Born

There is no such thing as a successful Entrepreneur. Success and failure go hand in hand with being an Entrepreneur. Failure is merely the cost of an expensive education on how not to do it that way …

Copertina de Gary Amy & Roger A. Minear: Disinfection By-Products in Water TreatmentThe Chemistry of Their Formation and Control

Gary Amy & Roger A. Minear: Disinfection By-Products in Water TreatmentThe Chemistry of Their Formation and Control

Disinfection By-Products in Water Treatment describes new government regulations related to disinfection by-products. It explains the formation of microorganism by-products during water treatment and …

Copertina de Claire Brooks: Marketing with Strategic Empathy

Claire Brooks: Marketing with Strategic Empathy

We are living in an age of continual motion and change, and as a result traditional strategy planning has become outmoded. Every manager, perhaps even every employee, needs to become a strategist. Ev …

Copertina de Marilyn Mason: Becoming a Genuine Leader

Marilyn Mason: Becoming a Genuine Leader

Are politics your biggest stressor at work? Becoming a Genuine Leader will help you develop the skills and self-awareness to navigate the challenges of your work culture with integrity at your core. …

Copertina de Carl Lyons: I Win, You Win

Carl Lyons: I Win, You Win

Negotiation is an essential skill in all areas of life. It is a series of manoeuvres that we move through in order to get the best possible deal for ourselves, our company or organisation. How fa …

Copertina de A. Heri Iswanto: Hospital Economics

A. Heri Iswanto: Hospital Economics

The biggest issue of economics in a hospital are the resource issues. A resource issue in hospitals creates many problems such as the excessive number of patients, poor service quality, lack of diagn …

Copertina de Venuste Habimana: Business Operations: Global Integration for Firms

Venuste Habimana: Business Operations: Global Integration for Firms

This book describes the globalization evolution for firms in their internationalization of their business operations. It provides necessary information about globalization contents which are all up …

Copertina de Suresh Sachdeva: Credit Rating Agencies In India

Suresh Sachdeva: Credit Rating Agencies In India

In India credit rating agencies showed their presence for the first time only in late 1980”s when the first credit rating agency was established namely the credit rating information services …

Copertina de Ragip Ege & Herrade (CNRS: The Individual and the Other in Economic Thought

Ragip Ege & Herrade (CNRS: The Individual and the Other in Economic Thought

The Philosophy of Economics primarily considers the economic agent as a moral subject. Economics, however, has long overlooked the agent’s moral – that is to say, reasonable – dimension, to focus ins …

Copertina de Charles W. Heckman: Ecological Strategies of Aquatic Insects

Charles W. Heckman: Ecological Strategies of Aquatic Insects

This book recounts the habits of many interesting and unusual exceptions to the rule that insects are typically terrestrial forms of life. It examines the different ways that groups of species have d …

Pagina următoare >>>