Hans Ruediger Kaufmann & Mohammad Fateh Ali Khan Panni 
Socio-Economic Perspectives on Consumer Engagement and Buying Behavior [PDF ebook] 

Economists have not always been on friendly terms with scientists from other fields. More than once, economists have been accused of ”imperialism” or criticized for neglecting the insights obtained …

Geocomputation has come of age. The whirlwind of change experienced in Geographical Information Science (GIS) – developments in IT, and new data gathering and earth observing technologies – has taken …

Transport in the European Community is undergoing a new revolution. The completion of the Channel Tunnel and a network of high-speed railways, the expansion of the road system, and the improvement of …

Birds of a feather flock together. We”re all in the same boat. Great minds think alike. While just figures of speech to some, they reflect a simple truth–it”s the company we keep that often determ …

The events of 11 September 2001 changed the world, and in particular the aviation community, forever. Since then, the terrorist threat continues to dominate international air travel and pose a real a …

Healthcare Informatics: Improving Efficiency through Technology, Analytics, and Management supplies an understanding of the different types of healthcare service providers, corresponding information …

For over 2000 years, preparations of chamomile flowers have counted among the medicinal treasures of many cultural groups. This book provides an interdisciplinary inventory of the scientific level of …

Insurgence is designed to help business leaders apply new methods to the most important business problem they face in the world today: namely, how to overcome their incumbent mentality to maintain re …

A Sensible Guide to Program Management Professional (Pg MP)® Success is for program managers preparing to take the Pg MP exam based on The Standard for Program Management – 4th Edition (Pg M4 Standar …

The Right Place explains why firms succeed in one country and fail in another, irrespective of their inner drivers, and suggests potential initiatives that governments can take to help the private se …