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Autor: Laura L. Brooks

Ajutor
The Authors RICHARD OWEN is CEO of Satmetrix. Satmetrix was instrumental in developing the concept of Net Promoter and is dedicated to helping organizations apply and benefit from this revolutionary approach using innovative technology and services. LAURA BROOKS, Ph D, is vice president of research and consulting at Satmetrix. She is the acknowledged expert in applying the Net Promoter discipline at an operational level. Brooks has conducted and published over thirty studies on Net Promoter, customer loyalty, and word of mouth marketing.




2 Ebooks de Laura L. Brooks

Copertina de Richard Owen & Laura L. Brooks: Answering the Ultimate Question
Richard Owen & Laura L. Brooks: Answering the Ultimate Question
Fred Reichheld’s 2006 book The Ultimate Question, that question being, ‘How likely is it that you would recommend this company to a friend or colleague?’-challenged the conventional wisdom of custome …
PDF
Engleză
DRM
€19.99
Copertina de Richard Owen & Laura L. Brooks: Answering the Ultimate Question
Richard Owen & Laura L. Brooks: Answering the Ultimate Question
Fred Reichheld’s 2006 book The Ultimate Question, that question being, ‘How likely is it that you would recommend this company to a friend or colleague?’-challenged the conventional wisdom of custome …
EPUB
Engleză
DRM
€19.99