Management accountancy has a dynamic role to play in the competitive strategy of
modern global businesses. This book sets out key strategic principles and then assesses how management accountancy can affect and direct these strategies. Engaging case studies reveal how theories and concepts translate into real business practice. Throughout, the book emphasizes:
– how accounting initiatives can trigger assessment and improvement of
performance management
– the importance of managerial decision making to good business practice
– how today′s management accountancy measures against current research
Written for advanced undergraduate, postgraduate and MBA students taking
courses on management accounting and performance measurement and
management, the book will be also of interest to management and business
consultants, professional accountants and accounting academics.
Cuprins
Introduction
Emerging Issues
Performance Measurement and Analysis
Strategy Alternatives
Product and Customer Profitability
Know Your Processes
Know Your People
Management Information Systems
Financial Modelling
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