The interaction between a company and its stakeholder environment explains a key part of corporate behavior. This is because the level of social acceptance that the company achieves affects consumer trust, employee commitment, and access to credit or support from suppliers. This book examines these relationships to discover the best way to align corporate behaviour with the interests, values and preferences of stakeholders. It features contributions on topics such as marketing, emerging technologies, women in entrepreneurship, sports and tourism.
Cuprins
Chapter 1: The Ethical Dimension in Corporate and Management Behavior.- Chapter 2: Firms as moral agents in the COVID-19 era: Ethical principles that shall guide the company’s relationship with its stakeholders.- Chapter 3: Does CSR Limit Our Understanding of Business Ethics.- Chapter 4: Corporate Social Responsibility, Management and Solution to Unethical Environments in Sports.- Chapter 5: Corporate Social Responsibility. State of the Question in Ecuador.- Chapter 6: Brand Social Responsibility and Consumer Behaviour: What effect? An Analysis in African context.- Chapter 7: Neither Passive nor Powerless. Reframing Tourism Development in a Post-colonial, Post-conflict and Post-disaster Destination Context.- Chapter 8: Conscious firms: a disruptive productivity model with human development at the service of stakeholders.- Chapter 9: Analysis of the Ethic Management-Stakeholders Relation, Appling SGE21 System.- Chapter 10: The disclosure of environmental information in urban public transport companies in Spain.- Chapter 11: Individual Organizational Legitimacy Vs On-Line Organizational Legitimacy.- Chapter 12: Ethical Implications Regarding the Adoption of Emerging Digital Technologies: An Exploratory Framework.- Chapter 13: Impact of the Application of Ethical Values in the Dimensions of Entrepreneurship and Change/Innovation.- Chapter 14: Social Innovation as an Ethical Basis for Innovation: An Analysis through Stories of Entrepreneurship.- Chapter 15: Just Good Business: Torrecid a Case-Study.- Chapter 16: Ethics and rural development: Case study of Tajo-Salor (Extremadura, Spain).- Index.
Despre autor
Marta Peris-Ortiz is Professor at Universitat Politècnica de València (Spain). Her current research is focused on the topics of entrepreneurship, innovation, sustainability, corporate social responsibility and education innovation.
Patricia Márquez is Dean of the Joan B. Kroc School of Peace Studies at the University of San Diego (USA). Her research centers on the intersection of business and social value creation, with an emphasis on poverty alleviation through market mechanisms.
Jaime Alonso Gomez is Professor of Management at the School of Business, University of San Diego (USA). His publications in English and Spanish include books, chapters, and articles in the areas of strategy, family business, entrepreneurship, leadership and international business.
Mónica López-Sieben is Dean of the CETYS Graduate School of Business and Professor of Strategy, Business Organization and Leadership at the CETYS University System (Mexico). Dr. López Sieben has written about university continuing education in national and international contexts.
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