Miguel Túñez-López & Valentín-Alejandro Martínez-Fernández 
Communication: Innovation & Quality [PDF ebook] 

Ajutor


This book explores the disruptive changes in the media ecosystem caused by convergence and digitization, and analyses innovation processes in content production, distribution and commercialisation. It has been edited by Professors Miguel Túñez-López (Universidade de Santiago de Compostela, Spain), Valentín-Alejandro Martínez-Fernández (Universidade da Coruña, Spain), Xosé López-García (Universidade de Santiago de Compostela, Spain), Xosé Rúas-Araújo (Universidade de Vigo, Spain) and Francisco Campos-Freire (Universidade de Santiago de Compostela, Spain).

 

The book includes contributions from European and American experts, who offer their views on the audiovisual sector, journalism and cyberjournalism, corporate and institutional communication, and education. It particularly highlights the role of new technologies, the Internet and social media, including the ethics and legal dimensions.

 

With 30 contributions, grouped into diverse chapters, on information preferences and uses in journalism, as well as public audiovisual policies in the European Union, related to governance, funding, accountability, innovation, quality and public service, it provides a reliable media resource and presents lines of future development.

€96.29
Metode de plata

Cuprins

Introduction.- Television and audiovisual sector.- Journalism and cyberjournalism.- Corporate and institutional communication.- Education.- Conclusion.

Cumpărați această carte electronică și primiți încă 1 GRATUIT!
Limba Engleză ● Format PDF ● Pagini 513 ● ISBN 9783319918600 ● Mărime fișier 8.6 MB ● Editor Miguel Túñez-López & Valentín-Alejandro Martínez-Fernández ● Editura Springer International Publishing ● Oraș Cham ● Țară CH ● Publicat 2018 ● Descărcabil 24 luni ● Valută EUR ● ID 6416235 ● Protecție împotriva copiilor DRM social

Mai multe cărți electronice de la același autor (i) / Editor

18.901 Ebooks din această categorie