Juan Carlos Gázquez-Abad is Professor of Marketing at the University of Almería, Spain.
José Luis Ruiz-Real is Associate Professor of Marketing at the University of Almería,
Nicoletta Occiochupo is Senior Lecturer in Marketing and Operations Management at Oxford Brookes Business School, Oxford Brookes University, UK.
1 Ebooks de Nicoletta Occhiocupo
Juan Carlos Gázquez-Abad & Nicoletta Occhiocupo: Advances in National Brand and Private Label Marketing
The 2024 International Conference on National Brand & Private Label Marketing is a unique academic forum to present and discuss original, rigorous, and significant contributions from researchers arou …
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€160.49
