Soumya Sankar Ghosh & Tanmoy Putatunda 
Language and Cross-Cultural Communication in Travel and Tourism [PDF ebook] 
Strategic Adaptations

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This new volume illustrates how one of the most rapidly evolving industries in the world-travel and tourism-has transcended its immediate economic concerns and has become a major signifier for cultural patterns and cross-cultural communications. It discusses how the function of language has become the subject of scrutiny in the context of intellectual deliberation vis-a-vis travel and tourism. Drawing on discourse analytics and ethnographic approaches, this volume brings together perspectives from the lived experiences of residents, hosts, and ethnographers to explore the extent to which linguistic and cultural differences are identified, constructed, negotiated, and maintained in tourism encounters.

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Limba Engleză ● Format PDF ● Pagini 288 ● ISBN 9781040024621 ● Editor Soumya Sankar Ghosh & Tanmoy Putatunda ● Editura Apple Academic Press ● Publicat 2024 ● Descărcabil 3 ori ● Valută EUR ● ID 9594752 ● Protecție împotriva copiilor Adobe DRM
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