WAYNE SIMMONS and TOM DEWITT are practitioners and professors of customer excellence. Wayne is a leader in customer excellence and customer experience management at Pfizer, the Fortune 50 global leader in health care and life sciences. Tom is the founder of CXM@MSU, an industry-facing entity designed to advance customer experience management thought and practice, and the founder and architect of North America’s first master’s degree in Customer Experience Management (CXM) at the Broad College of Business, Michigan State University.
Learn more at CXEDNA.com
2 Ebooks de Tom DeWitt
Wayne Simmons & Tom DeWitt: The Customer Excellence Enterprise
Make customer-centricity tangible, sustainable, and real by implementing structural and systemic changes to the DNA of your company. Businesses need to do more than sell to customers—they need to hel …
EPUB
Engleză
DRM
€20.99
Wayne Simmons & Tom DeWitt: The Customer Excellence Enterprise
Make customer-centricity tangible, sustainable, and real by implementing structural and systemic changes to the DNA of your company. Businesses need to do more than sell to customers—they need to hel …
PDF
Engleză
DRM
€20.99
