This is a book about why people volunteer and what motivates them to continue their commitment to serve the needs of others. The designation in the title—from the heart—was chosen purposely because it identifies a place of origin. Using stories from the heart creates understanding about how service transforms lives. These stories create a greater appreciation for the role that service can have on an individual’s sense of purpose. Focusing on stories from the heart was the right choice for a book about Lions International because of the association’s impact on the world for more than 100 years of humanitarian service. Through the stories and comments included in this book comes a clearer understanding of what service to others has meant for those who have chosen to give of themselves to make life better for those in need.
About the author
Robert S. Littlefield is a Professor of Strategic Communication at the University of Central Florida in Orlando. Formerly the Founding Director of the Nicholson School of Communication and Media at UCF, he has authored/co-authored several books and over 100 scholarly and invited publications and papers. Littlefi eld began his service as a Fargo (ND) Lion in 1984, and held leadership positions at the club, district, and international levels, including International Director from 2014-2016, and Lions Clubs International Foundation Trustee from 2016-2019. A Progressive Melvin Jones Fellow and Second Century Ambassador, Littlefield continues to serve Lions International as a member of the Oviedo Winter Springs (FL) Lions Club.
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