The growth and increased popularity of cruises is accompanied by a number of sustainability issues concerning the environment, the port economies and societies; on board and at shore. The sustainability imperative ultimately leads to operational, economical as well as image-related challenges for the sector’s decision-makers and stakeholders. This collection of peer-reviewed papers, presented during the 3rd International Cruise Conference (Dubrovnik, Croatia), seeks to address those issues and contribute to their management in the mid-term.
Содержание
A. Cruise Destination Management and Sustainability .- B. Cruise Sector Image and Marketing Challenges .- C. Cruise Research and Education.
Об авторе
Professor Dr. Alexis Papathanssis (Bremerhaven University of Applied Sciences), Prof. Dr. Tihomir Lukovic (University of Dubrovnik) and Prof. Dr. Michael Vogel (Bremerhaven University of Applied Sciences) all specialise on Maritime Tourism and Cruise Management. All three editors are active researchers and executive members of the Cruise Research Society.
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