This book provides the latest research in the application of innovative technology to the tourism industry in Bangladesh, covering the perspectives, theories, issues, complexities, as well as opportunities and the challenges present. This book provides a blend of comprehensive and cross disciplinary as well as international insights from contributors to cover the various technologies in tourism. This book focuses on the importance of technologies in tourism, specifically the application and practice of such technologies including the relevant niches in tourism. This book also comprehensively highlights technologies that are impacting the tourism industry in Asia as well as reveals the specific constraints. The contents of this book deal with distinct topics such as mobile computing, new product designs, innovative technology usages in tourism promotion, technology-driven sustainable tourism development, location-based apps, mobility, accessibility and so on.
This book is a significant contribution towards the very limited knowledge and under published area of tourism in Bangladesh. This book is designed to accommodate readers that from both both qualitative and quantitative research theory and practices. This book identifies specific examples of the existing tourism products and services in order to better promote and boost the tourism industry by suggesting tourism products and services available in Bangladesh. This book addresses a number of key issues and solutions by examining the products and services and the need for improved tourism marketing and development in Bangladesh as the central themes.
Содержание
Introduction.- Part 1: Resources for Tourism Products and Services in Bangladesh: A Policy and Development Framework.- Chapter 1. Tourism products and services in Bangladesh: In search for a policy planning and development framework.- Part 2: Selected Niche Tourism Products and Services in Bangladesh.- Chapter 2. General detailed discussions on Apparel tourism.- Chapter 3. General detailed discussions on Destination tourism in Bangladesh.- Chapter 4. General detailed discussions on Ecotourism.- Chapter 5. General detailed discussions on Refugee tourism.- Chapter 6. General detailed discussions on Indigenous tourism.- Chapter. 7. General detailed discussions on Technology supported Tourism.- Chapter 8. General detailed discussions on Beach Tourism.- Chapter 9. General Medical Tourism Products and Services in Bangladesh.- Part 3: Tourism Product and Service in Bangladesh: Consumer Perspectives.- Chapter 10. Tourism products and services experiences in Bangladesh.- Chapter 11. Tourism products and services consumer behaviour in Bangladesh.- Chapter 12. Tourism products and services demand in Bangladesh.- Chapter 13. Hospitality image and tourist satisfaction in Bangladesh.- Part 4: Tourism Product and Service in Bangladesh: Tool for Economic Development.- Chapter 14. Features of tourism products and service offers as a tool for economic development.- Part 5: Tourism Products in Bangladesh: Marketing Suggestions.- Chapter 15. Marketing suggestions for tourism products and services in Bangladesh.- Part 6: Challenges and Suggestions for Tourism Products and Services Development.- Chapter 16. Challenges and general suggestions for tourism products and services development.- Part 7: Sustainable Tourism: Principles and Practice in Bangladesh.- Chapter 17. Sustainable tourism with principles and practices in Bangladesh.- Part 8: Tourism Products and Services in Bangladesh: The Future.- Chapter 18. Theoretical discussions on futures of tourism products and servicesin Bangladesh.
Об авторе
Dr Azizul Hassan is a member of the Tourism Consultants Network of the UK Tourism Society. He earned his Ph D in e Tourism from the United Kingdom. His main areas of research are: technology-supported marketing in tourism; innovative marketing dynamics; destination branding in tourism; cultural heritage tourism; heritage interpretation; and sustainable management/marketing alternatives for cultural heritage industries. Hassan authored over 100 articles and book chapters in leading tourism outlets. He is also part of the editorial team of 15 book projects from Routledge, Springer, CAB International and Emerald Group Publishing Limited. Hassan is a regular reviewer of Tourism Management, Journal of Hospitality and Tourism Management, Tourism Analysis, the International Journal of Human Resource Management, Journal of Ecotourism, Journal of Business Research, e Review of Tourism Research (e RTR), International Interdisciplinary Business-Economics Advancement Journal and International Journal of Tourism Cities.
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