Prof. Dr. Andreas Engelen holds the Chair of Business Administration, in particular Management, at Heinrich Heine University in Düsseldorf. In recent years, he has published several studies on entrepreneurial/innovation-oriented management in international and national journals.
Prof. Dr. Monika Engelen is Professor of Business Administration, especially Marketing, at the TH Köln. She worked for several years as a management consultant at Mc Kinsey & Co. and currently supervises start-up projects from idea generation to realisation as the entrepreneurship representative of her faculty.
Dr. Clara von Gagern did her doctorate as a research assistant at the Chair of Corporate Management on the topic of opportunity recognition. She advises companies on their (digital) strategies.
3 Электронные книги Clara von Gagern
Andreas Engelen & Clara von Gagern: Opportunity Recognition
Das Fachbuch beinhaltet eine umfassende Darstellung von Tools, mit deren Hilfe systematisch innovative Ideen für neues Unternehmenswachstum generiert werden können („Opportunities“). In der Praxis lä …
PDF
немецкий
€29.99
Andreas Engelen & Monika Engelen: Opportunity Recognition
Das Lehrbuch beinhaltet eine umfassende Darstellung von Tools, mit deren Hilfe systematisch innovative Ideen für neues Unternehmenswachstum generiert werden können („Opportunities“). In der Praxis lä …
EPUB
немецкий
DRM
€28.29
Andreas Engelen & Clara von Gagern: Opportunity Recognition
The textbook contains a comprehensive presentation of tools that can be used to systematically generate innovative ideas for new business growth (‘opportunities’). In practice, it can be observed tha …
PDF
английский
€96.29