John Nauright & Sarah Zipp 
Global Markets and Global Impact of Sports [EPUB ebook] 
SportsWorld

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This book is a concept we use to explain the invasive and pervasive role of sport in global society and in each country around the world. From the origins of modern sports to today, sports have become more and more commercial, global, and universally understood as important parts of economies, cultures, and political debates. The 2018 thawing of relations on the Korean Peninsula, and between North Korea and the USA, can be attributed in part to the inclusive practices of the Winter Olympics; yet the Russian doping scandal and the ramifications from that suggest that a new Cold War in sport has emerged which is played out in social media as well as in diplomatic circles. Beyond the elite levels, however, sport is key to social identification and cultural capital building, and for social integration. Regardless of how we view sport, it is clear that it is a powerful social technology with the ability to transform society and influence political and economic debates. The chapters in this book were originally published in special issues in Sport in Society.

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язык английский ● Формат EPUB ● страницы 184 ● ISBN 9780429846175 ● редактор John Nauright & Sarah Zipp ● издатель Taylor and Francis ● опубликованный 2020 ● Загружаемые 3 раз ● валюта EUR ● Код товара 7975050 ● Защита от копирования Adobe DRM
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