Marianna Sigala is Professor in Tourism at the University of South Australia Business School, Adelaide, Australia. She is a widely published authority in the area of service operations management and information and communication technology (ICT) applications in tourism and hospitality. She also has an interest in e-learning models and pedagogies.
Roya Rahimi is Reader in Marketing and Leisure Management at the University of Wolverhampton. Her research interests are in CRM, organisational culture, human resource management, gender equality, and tourism higher education.
Mike Thelwall is Professor of Information Science and leader of the Statistical Cybermetrics Research Group at the University of Wolverhampton. He is also Docent in the Department of Information Studies at Åbo Akademi University, and a research associate at the Oxford Internet Institute. His current research field includes identifying and analysing web phenomena using quantitative-led research methods, including altmetrics and sentiment analysis, and has pioneered an information science approach to link analysis. He has developed a wide range of tools for gathering and analysing web data, including hyperlink analysis, sentiment analysis and content analysis for Twitter, You Tube, My Space, blogs, and the web in general.
10 Электронные книги Roya Rahimi
Marianna Sigala & Roya Rahimi: Big Data and Innovation in Tourism, Travel, and Hospitality
This book brings together multi-disciplinary research and practical evidence about the role and exploitation of big data in driving and supporting innovation in tourism. It also provides a consolidat …
PDF
английский
€160.49
Nikolaos Stylos & Roya Rahimi: Generation Z Marketing and Management in Tourism and Hospitality
Generation Z (Gen Z) is the demographic cohort also known as Post-Millennials, the i Generation or the Homeland Generation. Referring to individuals born roughly between the mid-1990s and the early 2 …
PDF
английский
€181.89
Ade (University of Wolverhampton, UK) Oriade & Dr Peter (Department Head, Leeds Beckett University, UK) Robinson: Rural Tourism and Enterprise : Management, Marketing and Sustainability
Marketing and management processes across industries can be very similar, but contexts vary where political intervention, public interest and local sustainability are involved. The rural business set …
PDF
английский
DRM
€52.64
Ade (University of Wolverhampton, UK) Oriade & Dr Peter (Department Head, Leeds Beckett University, UK) Robinson: Rural Tourism and Enterprise : Management, Marketing and Sustainability
Marketing and management processes across industries can be very similar, but contexts vary where political intervention, public interest and local sustainability are involved. The rural business set …
EPUB
английский
DRM
€52.76
Alexandra (Leeds Beckett University, UK) Kenyon & James (Leeds Beckett University, UK) Musgrave: Managing Hospitality Experiences
Managing hospitality experiences is a crucial part of the hospitality business and industry alike. While many textbooks cover the management of hospitality services, this text focuses specifically on …
PDF
английский
DRM
€46.31
Alexandra (Leeds Beckett University, UK) Kenyon & James (Leeds Beckett University, UK) Musgrave: Managing Hospitality Experiences
Managing hospitality experiences is a crucial part of the hospitality business and industry alike. While many textbooks cover the management of hospitality services, this text focuses specifically on …
EPUB
английский
DRM
€45.81
Dimitrios Buhalis & Roya Rahimi: Sharing Economy and the Tourism Industry
The sharing economy is at the centre of number of current debates involving new technologies and innovative services, sustainability, big data and stakeholder engagement. These trends have serious im …
PDF
английский
DRM
€48.75
Dimitrios Buhalis & Roya Rahimi: Smart Cities and Tourism: Co-creating experiences, challenges and opportunities
Smart cities are cities which use different types of electronic methods and sensors to collect data. The gathered information and data is then used to manage assets, resources and services efficientl …
PDF
английский
DRM
€48.63
Nikolaos Stylos & Roya Rahimi: Contemporary Marketing Management for Tourism and Hospitality
Hospitality and tourism is the second largest industry in the world and is a driver of job growth and economic prosperity, accounting for 1 in 10 jobs worldwide. As such, the marketing of hospitality …
PDF
английский
€181.89