S. Zhang & R. Pearce 
Multinationals in China [PDF ebook] 
Business Strategy, Technology and Economic Development

поддержка

Though it’s widely understood that inward foreign direct investment has played a major role in mediating China’s emergence into the international economic system, how and why MNEs have implemented their involvement as part of their global strategy is less well understood. This book explores the nature of the MNE in this era of globalization.

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Содержание

Introduction — China, Multinationals and the Global Economy Strategic Diversity in the Contemporary Multinational; Roles of Subsidiaries and Laboratories The Strategic Roles of MNE Subsidiaries and the Position of China in the Global Economy: Integration or Isolation? Technology Sourcing of Subsidiaries: Differentiation and Dynamism Subsidiary-level R&D and Competitive Development in China Determinants of Location and Roles of MNE Subsidiaries in China Multinationals in China: a Process of Shared Development?

Об авторе

ROBERT PEARCE is Professor of International Business Emeritus at the University of Reading, UK. He has published extensively in the areas of international business and economics. His current research interests are in the global strategies of MNEs, their creation and application of technology and the application of these aspects of their behaviour to issues in economics His most recent book, co-authored with Marina Papanastassiou is
The Strategic Development of Multinationals.

SI ZHANG received her doctorate from the University of Reading, UK. She is an associate of the China in Comparative Perspective Network (CCPN) centre at the London School of Economics and Political Science, UK, and the John H Dunning Centre of International Business at the University of Reading.

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язык английский ● Формат PDF ● страницы 159 ● ISBN 9780230365421 ● Размер файла 1.0 MB ● издатель Palgrave Macmillan UK ● город London ● Страна GB ● опубликованный 2011 ● Загружаемые 24 месяцы ● валюта EUR ● Код товара 4969517 ● Защита от копирования Социальный DRM

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